Google Analytics: Is it still worth it?

As the onset of internet marketing trends is currently ongoing, SEO tools have become very in demand. One of the most commonly used is Google Analytics. Since its launch on November 14, 2005, it became a big hit.

Google analytics seo

Because of Google Analytics, people can now track several things on their site mainly the traffic. Throughout the years, there are lots of web applications that are related to content creation. Those are the sites where you can post your content in form of written or video content.

They are too popular to the point that almost everyone would want to be content creators. Having said so, web developers have taken their products to the next level. You can mostly see all the analytics already on their site without having to go for a third-party app.

For example, if you will take a look at Blogger which is one of the leading blogging platform sites, there is already analytics there. You’ll be able to see the amount of traffic coming into your site.

Also, YouTube has its analytics too which is proof that you’ll be able to see the metrics of your videos. You’ll be able to see the traffic and some other basic metrics.

Google Analytics Today

If we will assess the websites present today, most of them have built-in analytics already. However, if you will dig deeper into them, they do not have that much information. If you will compare them to Google Analytics, it is a no-brainer that it has complete features.

To give you an idea, here are the following things you can check on Google Analytics:

  • Know your traffic deeply
  • Being familiar and effectively target your audience
  • Has the complete data such as for your keywords
  • Determine user behavior

The Verdict

So it is only safe to say that Google Analytics is still topnotch when it comes to site metrics. It can give you the best analysis for your site than any default or integrated analytics out there. As Google, continues to improve its services, you have the assurance that you’ll get more out of its analytics.


Categorized as SEO

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