When it comes to SEO, content is always king. You must have an idea of where is the perfect place for you to put your content.
If you are aiming to have text-based content then having a blog is your option. You can write blog posts using different ways.
If you are a geek and know how to code then a text editor will already work. However, it requires tremendous work in web design and hosting configurations. So if you just want an easier and quicker way to blog, you’ll either go with WordPress or Blogger.
Both of them have an integrated word processor where you can type in your content. However, the two have each strength and witnesses. The big question is which is better between the two?
It is pretty easy to spot which is better. When it comes to basic features, they are pretty the same. However, they have the respective edge that makes them stand out to their users.
When it comes to writing blog posts, there is no doubt that WordPress is the best of its kind. You can put in plugins that will aid you in writing.
One example is YoastSEO. This plugin will help you out in knowing the areas where you should improve. Some of the factors that it can detect are the following:
- Lack of headings
- Long sentences
- High adverb count
Those are only a few of the many things that you can resolve with one plugin. This is the reason why WordPress is the best choice for internet marketers and bloggers. Also, be aware that WordPress is a paid service. There is a recurring payment for the WordPress services itself as well as the plugins.
However, Blogger will not go home defeated easily. Since Blogger is owned by Google, you’ll have higher chances of getting approved by Adsense. But be sure that you are posting quality content on your blog.
The only downside is your actions are limited. It is more like Google controls your blog as you cannot put a plugin. Also, your blog can get removed suddenly if you violate their terms of service. This will put your efforts and time wasted.
Upon knowing the strengths of each site, we can conclude which is better. As far as the features are concerned, WordPress will surely be the best choice.
However, if budget is a concern then Blogger would be a great alternative. It is the best for starters and testing purposes especially if you are into keyword analysis.