Yoast SEO: How important it is

seo for traffic

Writing your first blog post can be a daunting task especially in WordPress. This is because as much as possible you may want to aim to have a compelling blog post. However, due to the pressure and lack of experience in SEO, it can be really hard.

seo for traffic

Thankfully, there are plug-ins on WordPress that you can use. Well, of course, those plugins can be an advantage if you are using WordPress as other blogging platforms do not allow the use of plugins.

Regarding that, YoastSEO is the perfect plugin for you. It has features that will make your content more SEO-friendly. For the content to be SEO-friendly there are various factors to consider.

The Factors

Readability

When it comes to readability, there are different characteristics to look for. The article must be able to meet those requirements to be considered SEO-friendly. To give you an idea, here are the most common characteristics that the app will look for to come up with a readability score.

  • Number of words in a sentence
  • Frequency of adverbs in the whole article
  • Subheading distribution
  • Length of paragraphs
  • Passive voice percentage
  • Transition words
  • Consecutive services

Those factors are important as it does not only make your SEO score high but it also makes your article nice to read.

SEO Analysis

As the name of the plug-in suggests, Yoast SEO is all about search engine optimization. So it also has SEO analysis features that will help you out in increasing your chances to be on the top of the search engine results page.

Here is an insight into what you will expect in the SEO analysis of Yoast.

  • Backlinks
  • Keyphrase length
  • Meta description length
  • Image alt attributes
  • Outbound links
  • SEO title width
  • The overall length of the article

It might look very complicated but once you have written a couple of articles and check on the SEO stats below WordPress, you’ll get used to it.  While writing the article, you can check the SEO analysis from time to time to get familiar with it.

Conclusion

It is a fact that plug-ins are a great help in writing SEO-friendly content. Just like with Yoast SEO, you’ll be guided throughout your writing phase. You just need to look for the various criteria to check the ones that you need to improve more. This will result in much better standing in the search engines results that will lead to more traffic for your website.

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Categorized as SEO

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